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So Many Fabrics to Choose From!

8/21/2015

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No matter if you consider yourself a sewer or a quilter, the best item we have to work with are our fabric choices!  The availability and types have grown SOOOOO much over time it cannot even be explained in words.  For a time it was the sewers used the different or exotic type of fabrics where quilters ONLY ever touched the cotton variations.  There was no crossing over to the other side of the spectrum.
However today there is no difference between the two groups now and it is awesome!  We talk with each other now and have learned much.  We have even figured out that if we understand how the fabric functions we can use it for anything!

So lets start looking at the types of fabrics that are out there and available to give our creations life and personality.
Cottons:  Of course the mother of all fabrics and the most versatile.  Comes in a variety of colors, prints, weights and textures.

Brocades:  A heavier weight in fabric and usually considered a jacquard-type of fabric with a raised print, usually formed in a floral design.

Batiks:  This I have to say is my MOST FAVORITE out of all the fabrics (just saying)...  This is a cotton base that is dyed multiple times to get the mottled effect it does.  To get the design to appear one uses a wax or paste/starch component on the fabric prior to dying.
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Faux Fur:  This is a synthetic type of fabric formed into an artificial fur.  Great to work with for the holiday as an embellishment for our Holiday Stockings.

Leather and Suede:  One of the top luxurious of the fabrics to use whether for clothing or making a handbag.  This is a fabric made out of animal skin. - and no not just from cows...MOOOOOOO

Linen:  This fabric has a loose weave and YES wrinkles very easily but a wonderful and look to any garment you are designing. 
Rayon:  Rayon is a fabric very similar with how cotton can be.  It comes in multiple textures, sheen and colors.  This resembles silk so it perfect for creating Bridal accessories for her special day.

Tapestry:  This is becoming my second favorite fabric to work with in my designs.  Comes in great textures and weights and adds great personality to any item.

Lining Fabrics:  Very important when designing handbags.  but keep in mind ANY fabric can be used for a lining, you just want to ensure it stable enough to handle the traffic it will encounter inside the design.
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These are just my top choices that are available whether you are a sewer or a quilter.  For me it is very dangerous to go into a fabric store, and my husband gets scared I will never come back out! Hey everyone has their vices and yes this one is mine.

When I look back on the items I have made and designed over the years, you can definitely see the change over to more exotic prints and the ways I fit them into my products. 

I encourage EVERYONE to take the time to slowly walk around a fabric shop and see what comes to mind when you look over a fabric you would never think to purchase, TAKE THAT CHANCE!!!

I hope this list helps in your next projects and the fabrics you choose.  And if you do take hat slow walk through a fabric shop, take a picture and let me see what you bought and what you are going to create!

Cover your World in Fabric Everyone!!!

~ Desiree
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What is that Price?

8/9/2015

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What do I charge for my items?  

This is a question that will always be asked by every artisan when they decide to move from hobby to business owner.  A common way of pricing is done through researching our competition and then pricing below them.  This is NOT the way to price YOUR work.

It takes time and money to purchase the items we need to even start making our product.  You need to make sure that is being covered in your price.  Then you need to make sure you are making a profit, this way you can CONTINUE to do what you love and keep your business running smoothly.

Below you will find charts and a formula that most use to calculate their prices for their products.  The actual example I am using a sewing project (but of COURSE that is what I do!)...
To the right is the most comment formula that is currently being used.  Note this does not include ALL areas that could be included in your pricing.

It breaks down how to get to your 'Total Cost' for your project per item, the demonstrates your 'Wholesale' and 'Retail' charges.

Wholesale = Is when another store interested in selling your product line in their store.

Retail = Is when you sell your products directly to the public - there is NO middle man making the sale...
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Material Breakdown:
  • Fabric
  • Thread
  • Batting
  • Interfacing
  • Embellishments (buttons, beads, etc.)
  • Hardware (zippers, snaps, 'O' rings, etc.)
  • Company Logo Label
Labor Rate Breakdown:
  • $10.00 Minimum per hour
  • $20.00 SKILLED/ADVANCED per hour
Actual Pricing Breakdown Example:
  • ($27.00)  used 3 yards total of material - @ $9.00 per yard
  • ( $1.00)   this can be estimated - I used a Small-Medium-Large project estimate
  • ( $3.00)  used a used a 1/3 yard of a crib size package of batting
  • ( $2.00)  used 2 yards of interfacing - @ $1.00 per yard
  • No Embellishments
  • ( $5.00)  used zipper, magnetic snap, and D rings
  • ( $1.00)  Company Logo Label


Total Material Costs = $42.00

Wholesale:
$42.00 x 2 = $84.00

Retail:
$84.00 x 2 = $168.00

The above charges are BEFORE you add your labor. 

When adding labor you just need to determine the number of hours it takes to complete the your item, and yes you include the time it took to design it.

So if this pretend item took 4 hours total and you are a SKILLED/ADVANCED artisan, then your pricing will work out as follows:

Wholesale:
$42.00 x 2 = $84.00 + $80.00 = $164.00

Retail:
$84.00 x 2 = $168.00 + $80.00 = $244.00
Now this is a lot of information, and you are probably reading this and falling off your chair with what the final calculations are showing.  Remember these are your items and you take the time to make them.  If you are looking for this to be your full-time job then you will need to make sure you will be able to stay in business.  

But in no way am I saying you have to follow the above formula verbatim.  I am one that chooses to only use the formula with the cost of materials, I do not add in a direct labor rate.  I am currently making sales and I also have a profit.  

The only item I will add to this formula is when I am designing a piece not currently in my line for a customer.  That fee is considered a 'Commission Fee' and depending on the item being designed there are set fees from $15.00 to $75.00. That fee is added to the final wholesale or retail price and charged to the customer.  Know that fee does not give the purchaser any rights to the product - since that will be stated in your polices of course.



So what is my point here...  YOU love your work and know it's value, so make sure you are charging for it and DO NOT worry about your competition, that is their business, not yours...  Whether you are selling at your booth at a craft fair or through your website, there will be that customer that questions your price or even asks for a discount!  Never be little your work, they are just one person and there will be other customers that really enjoy and appreciate your talent.


Well I hope everyone has a great week and I will be talking with ya soon! Remember any questions or comments, PLEASE leave them below!!!


~ Desiree
Made at Home Quilts ...and then some!!!





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Pack it ALL up for the upcoming Craft Fair

8/1/2015

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For most, the fall season is the time when we travel from county to county to attend our local Craft Fairs or Farmer’s Markets to show and sell our items we cherish.  I LOVE this time of the year; meeting people and having those conversations to me is priceless, and I get to spend some wonderful time with my Sis (I make her come with me to help set up…  I know she fully enjoys it, lol)…

But just with anything, there is a part we love and a part we hate… and of course the part that is not enjoyable is what to pack!  It is not the same when you go on vacation.  When on vacation, if you forget something, you can just go and make a simple purchase…  When at a show, forgetting something can really hinder your business profile and sales!!!

I have provided just a few tips to consider and remember when getting your shop packed before your first show of the season…

Your PRODUCTS… well of course you need your products, right! – something to consider though, try to research the show you will be attending.  When applying (if there is an application process) make sure they accept all your products and not just certain items…  Sometimes the promoters may limit what items you can bring because they do not want to have too many of one item being sold. Also try not to worry about if you sell out with a specific item, make a note for next year and make more for that show. 

It is always questioned if your products should have a price tag or not.  That is a seller’s preference and I do not think it hinders or helps in sales.  I have my pieces priced, however they are set inside the bag or attached to the back of the item.  I really like to talk with my customers, this way it always starts a conversation about something.

TABLES and CHAIRS… Whether the venue is inside or outside, you want to make sure they will either provide these times or you have to bring them.  NEVER assume just because it is inside they will provide these items.  I tend to focus on the table, chairs I always pack just in case! After confirming who will provide you also want to confirm the size of the table, usually either 6 or 8 feet is the norm for all venues.  This could help you decide the items or your display you will be bringing.


CANOPY… Such a necessity when the venue is outside. This will hardly ever be provided, so when your show is outside, make the investment.  This will help on those brutally hot days and will also help avoid the sun burn you will receive.  Yes, I have learned this one the hard way, NOT FUN! You also want to make sure you have proper canopy weights, they are not expensive and are the best investment.  It could be a perfectly sunny day however a storm could just pop up and those winds, they can cause a lot of havoc.  When purchasing your canopy you could also look in to have sides on it as well. This is just added shade and protection if it should rain.

Your PROPS and SIGNS… Setting up your area is a great feeling and it represents you and your business!  Make it shine…  A lot of sellers use a tablecloth to cover the table and then they place their items around, while yes I agree, you will see the items, but it does not draw people into their area.  You want to create a comfortable and inviting vibe.  HEIGHT and LEVELS!!!  I use wooden crates that my husband joyfully painted and set them around the table at different heights.  I have also found that those items near eye level are key; make them your best-selling product, or your ‘eye catchers’.  This technique will help you draw people into your shop…

Your sign should have your business name clearly visible and really nothing else.  Your business cards will handle the rest for contact information. And you want to make sure it is hung in an area where everyone will see.  When outside I tend to hang it high in the canopy so shoppers away from my area will be able to see it and they will come over…  When inside I hang it out front, usually when inside the shopper follow a path and they will be in your area, this is where set up is key to draw them in!

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CASH BOX/ CREDIT CARD READER… Oh yes, been there, forgot that!!! It was a funny day…NOT.  You want to make sure you go to the bank BEFORE the day of our show so you have proper change for your customers, if they are paying by cash.  Most of our customers now-a-days do not carry cash so you want to make sure you take some time to research and invest in a credit card reader.  

The top ones available are: 
(a) Etsy (if you have a shop)
(b) PayPal 
(c) Square 
(d) Amazon 
(e) Intuit 

They all have fees which are very comparable to each other and can run through your phone or tablet, and yes you will need WiFi for them to work, so make sure you have a proper data plan. They all accept the major credit cards i.e. Visa, Master Card, Discover and AMEX.  I have the Etsy, PayPal and Amazon and I know these even accept cash as well. This is great for tax time! 

NOTE: with our new technology all bank and debit credit cards are now being made with the EMV chip.  If you currently have a card reader it will have to be upgraded.  Contact your card supplier to learn more and stay up to date.  This new technology takes effect on October 1st, 2015.


And then the BASICs or what I like to call ‘EMERGENCY NECESSITIES’!!! These I always keep packed together and they are never removed, prior to the start of my craft showcase season, I always unpack and make sure everything is still there and ready to go! 

  • (a) Safety Pins/ Pins – ya never show what you might need to pin together. 
  • (b) Tape – clear, masking, duct, packing – just make sure it has a good bond, this always comes in handy for something that needs to be hung or secured. 
  • (c) Pens/ Pencils/ Markers – always need something to write with, maybe it if for your newsletter sign-up sheet, or a hand receipt you write, or that custom order your customer is placing – get the details! 
  • (d) Note Pad – There is always something to write, a contact, custom order, notes for next craft show. 
  • (e) Receipt Book – Our technology allows for email receipts, however you may have the customer that wants a receipt right there, so be prepared. 
  • (f) Tablecloths – You would think if you bring a table you would remember, and that is true, but if they supply the table you will need to bring these, and yes bring more than one! 
  • (g) Price Tags – You may need to replace a price tag or you may have forgotten to put one on your product. 
  • (h) Lint Rollers – you may think this is funny but I deal with fabric, and it catches everything, so as I am placing my products and see some lint or stray threads they can easily be removed. 
  • (i) Wreath Hangers/ Hangers – when outside you can use your canopy to hang some of your items – more space to display!  You will usually have a 10’ x 10’ area outside, so use it up and get creative in your displays.
  • (j) Product Props – depending on what you sell you want to make sure you have the necessary props to show what the item is.  In my case I make knitting needle and crochet hook roll-up cases.  I make sure I bring those needles and hooks for when I display my products.  It really helps the visual shopper. 
  • (k) Shopping Bags – After the purchase is made you need to be able to put it in something for them to carry, plus you can also add your promotional items. 
  • (l) BUSINESS CARDS/ PAMPHLETS – This item is VERY IMPORTANT to remember, second of course to your products.  This is what will help your customers to come back. Make sure you have plenty our on your table and are placed in the bag with their purchase.  I have had many customers not purchase at the show but contact me later to either find out if I am going to be at any upcoming events or ask about one of my products on my webpage.

And finally PRACTICE your set-up…  When I started doing my craft showcases, I literally practiced butting my area together, and yes I timed myself as well.  While most give you two hours for set up, there have been a few that have given me as little as 45 minutes to set up – yes you break a mean sweat on those!!! The main reason though for doing a practice set up, you will be able to get a vibe of how your area will look and feel.  This is what mine looked like when I first started.
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I hope this gives you some good items to thibk about before your craft fair season goes into full swing.

If you have any other great tips or ideas, please leave them in the comments.  I loive to share!

And as always ENJOY!!!

~ Desiree
Made at Home Quilts ...and then some!!!
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